Indie publishing has changed dramatically—and the strategies that once worked reliably are no longer enough. The Indie Author Survival Guide is out now, with a practical look at what changed, what authors can still control, and how to build a writing career sturdy enough to survive whatever the industry throws at us next.
The Indie Author Survival Guide Is Here Read More »
Success rarely looks the way we imagine it. It isn’t always polished, confident, or accompanied by a triumphant soundtrack. More often, it’s messy, improvised, and held together with coffee, determination, and sheer stubbornness. Ugly success is still success—and it deserves far more credit than we give it.
What if the definition of an indie author hasn’t kept pace with the publishing industry? The principles that built the indie revolution still matter—but the world around them has changed dramatically. It’s time to rethink what independence really means in today’s publishing landscape.
The New Indie Author Read More »
Solar Sail Theory isn’t about finding stronger sources of momentum. It’s about becoming better at capturing thousands of weak sources of momentum that already exist.
One newsletter subscriber won’t change your life. One podcast appearance won’t transform your business. One new reader or conference conversation or bookstore event won’t either.
Individually, they’re almost insignificant.
That’s why the sail is enormous.
How to Expand Your Discoverable Surface Area Read More »
Luck isn’t magic, and it isn’t reserved for a chosen few. In publishing, what looks like luck is often the result of years spent building momentum. Every book, every reader, every relationship and every opportunity adds another tiny push. Solar Sail Theory explains why some authors seem luckier than others—and why you can increase your chances of capturing luck without relying on a mythical “big break.”
Excerpt: Fourteen exclusive books and one workshop, all packed with up-to-date advice for indie writers navigating 2026—from writing faster and smarter to marketing, Kickstarter, newsletters, and surviving the modern publishing landscape. Available for a limited time, the Write Stuff StoryBundle also supports World Central Kitchen, so you can help your writing career and do some good at the same time.
Write Stuff Story Bundle Release. Read More »
Everyone’s teaching authors how to spot scammers with lists of red flags and warning signs. But none of that works if your mindset is wrong. Because if part of you still wants the “easy way,” you’ll explain away every clue. Here’s why modern scams work — and the one shift that makes you almost impossible to fool.
The Easy Way To… (Get Ripped Off) Read More »
We think hitting our goals will make us happy—but for creative work, the real joy is in the struggle. Pressure and constraints aren’t obstacles; they’re the fuel. This post explores why the box is the point, and what to do when it starts to feel too tight.
The Box Is the Point Read More »
If it feels like publishing is tougher than ever — it’s not your imagination. The market is saturated, algorithms are pay-to-play, and readers are trained to expect endless content for pennies. But that doesn’t mean you’re doomed. It means the game has changed. And smart indie authors are adapting by building direct reader platforms, redefining success on their own terms, and learning to market without selling their souls. The old paths are gone — time to blaze your own.
No, It’s Not Your Imagination. Publishing Is Tough Now. Read More »
The “fast = crap” myth is creeping back into author circles—and it’s time to shut it down. Whether you write fast, slow, or somewhere in between, what matters is craft, not the clock. This post unpacks why speed doesn’t equal sloppiness, how believing otherwise can harm your writing, and what the Artisan Author mindset really means. Spoiler: it’s not “write slow or else.”
Let’s Bury “Fast = Crap” Once and for All Read More »
