Not all writing days are the same, except on your calendar. Some days are for maintaining momentum. Some are dependable workhorse days. And every once in a while, a unicorn shows up. Here’s why recognizing which kind of writing day you’re having can make you more productive—and considerably less inclined to beat yourself up over your word count.
Indie publishing has changed dramatically—and the strategies that once worked reliably are no longer enough. The Indie Author Survival Guide is out now, with a practical look at what changed, what authors can still control, and how to build a writing career sturdy enough to survive whatever the industry throws at us next.
The Indie Author Survival Guide Is Here Read More »
Success rarely looks the way we imagine it. It isn’t always polished, confident, or accompanied by a triumphant soundtrack. More often, it’s messy, improvised, and held together with coffee, determination, and sheer stubbornness. Ugly success is still success—and it deserves far more credit than we give it.
What if the definition of an indie author hasn’t kept pace with the publishing industry? The principles that built the indie revolution still matter—but the world around them has changed dramatically. It’s time to rethink what independence really means in today’s publishing landscape.
The New Indie Author Read More »
Solar Sail Theory isn’t about finding stronger sources of momentum. It’s about becoming better at capturing thousands of weak sources of momentum that already exist.
One newsletter subscriber won’t change your life. One podcast appearance won’t transform your business. One new reader or conference conversation or bookstore event won’t either.
Individually, they’re almost insignificant.
That’s why the sail is enormous.
How to Expand Your Discoverable Surface Area Read More »
We all know about compounding, but very few of us truly understand it. The real magic isn’t in one newsletter, one blog post, one book, or one workout. It’s in the quiet accumulation of thousands of small increments that, over time, become something far greater than the sum of their parts. Solar Sail Theory isn’t about finding a shortcut—it’s about patiently building enough sail to catch the wind that’s already there.
The Magic of Increments Read More »
Luck isn’t magic, and it isn’t reserved for a chosen few. In publishing, what looks like luck is often the result of years spent building momentum. Every book, every reader, every relationship and every opportunity adds another tiny push. Solar Sail Theory explains why some authors seem luckier than others—and why you can increase your chances of capturing luck without relying on a mythical “big break.”
Writing careers aren’t built by books alone. Every conversation, reader, bookseller, podcast host, journalist, and fellow author becomes another thread in the sail that carries your career forward. Discover why people are one of the most powerful—and often overlooked—sources of long-term momentum in the Solar Sail Theory.
People Are Part of Your Sail Read More »
Book launches aren’t dead. But the idea that every new release must carry your entire publishing business is fading fast. Traditional publishing still depends on launch velocity, but indie authors operate under different physics. Solar Sail Theory shifts the focus from short-term sales bursts to building long-term visibility, discoverability, and audience reach. The bigger your sail, the less any single launch can make—or break—your career.
The Death of the Rocket Launch Career Read More »
One of the oldest arguments in publishing is whether writers should write quickly. Solar Sail Theory approaches the question from a different direction. Every book you publish becomes a discoverability asset: another doorway for readers, another wake spreading across the internet, and another opportunity for luck to find you. Fast(er) writers don’t just produce more books—they build bigger sails.
Why Fast(er) Writers Build Bigger Sails Read More »
